Initial Email Machine

Make a playbook for situations where leveraging templates outperforms customization

In certain situations, templates can outperform customization. Here is a how to guide to identify those situations and create a playbook to make success using this repeatable on a team.

TLDR: When Templates Outperform Manual Customization


Recording: Initial Email Machine
Slides: Initial Email Machine slide deck

Materials Mentioned

Playbook Templates and Email Copy